About Espresso Public Relations

Meet Jake
Serwer.

A former national TV news producer who knows how stories are made—and what it takes to make yours matter.

Connect with Jake ↗
Jake Serwer, founder and CEO of Espresso Public Relations
Founder & CEO
The perspective

Newsroom instincts. Strategic PR. Personal attention.

Jake's story

From the control room to the conversation.

Jake founded Espresso Public Relations in 2017 to help leaders, companies and communities tell stories that move people.

His career began in Washington, D.C., producing political and business news for Bloomberg Television and FOX News Sunday with Chris Wallace. He helped book interviews with U.S. senators, White House officials and business leaders, and worked on coverage of debates and major national events.

At the National Press Club, Jake worked with executives, public figures and organizations on high-profile events and communications. That experience—seeing a story from the newsroom, the stage and the client's side—shapes how he advises clients today.

Now based in Metro Detroit, Jake works directly with founders, CEOs, public figures and civic leaders on announcements, media opportunities, executive visibility and high-stakes moments.

The Espresso approach

Good stories need good judgment.

01 / FIND THE ANGLE

Know what is newsworthy.

Start with the audience, the timing and the reason a reporter—or anyone else—should care.

02 / MAKE IT CLEAR

Sharpen the message.

Turn complex ideas into a focused story without losing the substance that makes it credible.

03 / SHOW UP READY

Prepare for the moment.

Bring practical counsel and preparation to interviews, stages, announcements and tough questions.

Experience that travels

Detroit roots.
National reach.

Espresso has helped clients reach audiences through national outlets and influential local media. The work spans technology, mobility, sports, hospitality, healthcare, advocacy and government.

CNNBloombergCNBCFOX Business The New York TimesThe Wall Street Journal TechCrunchDetroit Free Press
Beyond the agency

Invested in the community.

Jake is a National Press Club member and co-founder of The Detroit Writing Room. His work reflects a long-standing commitment to helping people and organizations in Metro Detroit find their voice and build connections.

Let's talk

What's the story you're ready to tell?

Reach Jake directly to start a conversation.

Jake@EspressoPublicRelations.com ↗
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